Business Name Registration ยท TPB No. 26179243

Trade under your own brand. Not just your surname.

Register your Business Name with ASIC in one simple form. Processed the same business day. Multiple names can be linked to one ABN.

๐Ÿ”’ Secure Payment  ยท  ๐Ÿ”„ Free Resubmission  ยท  ๐Ÿ“ฒ Email & SMS Updates

Same day Processing Time
$219 For 3 Years โ€” Save More
$0 If Refused by ASIC
๐Ÿ”’ SSL Secure Payment ยท โœ… Official ASIC Registration ยท ๐Ÿท๏ธ Trade Under Your Own Brand ยท ๐Ÿ”„ Free Resubmission if Refused

Check if your Business Name is available

Enter your preferred name below to instantly check availability with ASIC

We strongly suggest you do not register a domain name until you receive the confirmation email from ASIC, as there is no guarantee the name will be approved.
๐Ÿท๏ธ

Type a name and hit "Check" to see if it's available

Do you need a Business Name?

If you want to trade under any name other than your own legal name, you are required by law to register a Business Name.

โš ๏ธ You NEED a Business Name if:

  • You want to trade under any name other than your own
  • You want to open a business bank account under your brand
  • You want to appear on ASIC's national register as a legitimate business
  • You plan to build a brand identity for marketing and clients

โœ… You DON'T need one if:

  • You trade under your own legal name only (e.g. "John Smith")
  • You have a registered company name (Pty Ltd) that you trade under

Even if not required, many sole traders register a Business Name to appear more professional and build brand recognition.

We register Business Names for all entity types:   Sole Traders  ยท  Partnerships  ยท  Companies  ยท  Trusts

Simple pricing โ€” choose your registration period

1 Year Registration

$129 .00

Ideal if you're testing a new business idea or want to start with a shorter commitment.

Register for 1 Year
โญ Best Value

3 Year Registration

$219 .00

Save compared to renewing yearly

Lock in your name for 3 years. No annual renewal hassle. The smart choice for established businesses.

Register for 3 Years โ€” Best Value

๐Ÿ”’ Secure checkout ยท No hidden fees ยท Free resubmission if refused by ASIC

How it works โ€” 3 simple steps

From name check to registration in minutes. We handle the ASIC process for you.

1

Check availability & fill in the form

Use the name checker above to see if your preferred name is available. Then fill in the simple registration form โ€” it takes just a few minutes. Already have an ABN? Even faster.

2

We review & lodge with ASIC

Our team checks your application for compliance and submits it to ASIC on your behalf. If the name is refused, we contact you to choose an alternative and resubmit at no extra cost.

3

Receive your ASIC confirmation

Business Names are typically registered within 1โ€“3 business days. ASIC will email you directly with your registration record and ASIC-Key. Download and save these immediately โ€” the link expires after 30 days.

๐Ÿท๏ธ Register My Business Name

๐Ÿ”’ Secure payment ยท Free resubmission if refused

What a Business Name gives you

More than just a name โ€” it's the foundation of your brand in Australia.

๐Ÿท๏ธ

Trade under your own brand

Instead of trading as "John Smith", you trade as "Smith Plumbing Services" โ€” professional, memorable, and instantly recognisable by clients.

๐Ÿฆ

Open a business bank account

Australian banks require a registered Business Name to open an account under your brand. Without it, the account is in your personal name only.

๐ŸŒ

Get a .com.au domain

A registered Business Name qualifies you for an Australian .com.au domain โ€” giving your website instant local credibility.

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Nationally searchable on ASIC

Your Business Name is registered nationally with ASIC and visible on the Australian Business Register โ€” clients can verify you're legitimate instantly.

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Multiple names under one ABN

You can register as many Business Names as you like under the same ABN. Perfect if you run different services or want to secure names before someone else does.

โš–๏ธ

Legal requirement to trade

It is illegal in Australia to trade under an unregistered Business Name. Registration protects you and gives clients confidence that your business is legitimate.

"Can't I register directly with ASIC?"

You can โ€” here's the difference.

๐Ÿ›๏ธ ASIC (Do It Yourself) โœ… ABNora.com.au
Processing time Variable โ€” you navigate ASIC yourself 1โ€“3 business days โ€” we handle it
Application reviewed โŒ No โ€” errors cause delays โœ… Yes โ€” before lodgement
If name is refused You pay again for a new attempt We resubmit for free
ABN + GST + BN together 3 separate websites One form, one payment
Support ASIC help โ€” limited availability Direct email support
๐Ÿ›ก๏ธ

Name refused? We resubmit for free

If ASIC refuses your Business Name for any reason โ€” already taken, too similar, address issues โ€” our team contacts you, helps you choose an alternative, and resubmits at no extra cost. You pay once. We handle the rest.

Trusted by 200,000+ Australians

Real reviews from real customers

What our customers say about us

S
S.
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Easy enough for someone, like me, who doesn't understand anything business or tax related.

J
J. A. B.
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Good service easy to use website. Application was simple apart from job/ business description. took a moment to get close description. Response was quick.

L
L. E. H.
โ˜… โ˜… โ˜… โ˜… โ˜…

Great process - straight forward and efficient. Thank you

Frequently asked questions

Can I register my business name as "YourBusinessName PTY LTD"?

No. As a sole trader, your ABN cannot use "Pty Ltd" in the business name โ€” that suffix is reserved for registered companies, which are a different entity type. A company must be registered with ASIC and requires an annual fee to maintain. As a sole trader, you obtain your ABN and can run as many businesses under it as you like, with as many Business Names as you need โ€” just without the "Pty Ltd" designation. For enquiries about company registration, please contact us.

Why was my Business Name refused?

ASIC may reject a Business Name for several reasons:

  • The name is already taken or too similar to an existing registered name
  • The name is considered inappropriate or misleading
  • The address provided is missing required details (unit number, floor level)
  • The address includes "Corner of" or is a PO Box (not accepted)
  • The address is not recognised by Australia Post as a valid postal address
If your name is refused, our team will contact you by email to discuss alternatives and resubmit at no extra cost.

If my first business name was refused, do I have to pay again?

No. If ASIC rejects your Business Name, one of our team members will contact you by email, asking for an alternative name. We will check availability and register the new name on your behalf โ€” completely free of charge. Your original payment covers the full service including corrections and resubmission.

Can I register a Business Name under a cancelled ABN?

No. Your ABN must be active before a Business Name can be registered. Once we reactivate your ABN and it shows as active on the ATO website, we can then process your Business Name registration. This can take a few hours (sometimes up to 24 hours) after the ABN is reactivated. As soon as the Business Name is approved, ASIC will send you a confirmation email with your registration record and ASIC-Key. If your ABN is currently cancelled, reactivate it here first.

Can I have multiple Business Names under one ABN?

Yes. You can register as many Business Names as you like under the same sole trader ABN. This is ideal if you operate across different industries or services โ€” each name is registered independently with ASIC. Register another Business Name here.

How long does it take to register a Business Name?

Business Name registrations are typically processed by ASIC within 1โ€“3 business days. Once approved, ASIC will send you a confirmation email directly with your registration record and ASIC-Key. We strongly recommend downloading and saving these documents immediately, as the ASIC link expires after 30 days.

Ready to register your Business Name?

Check availability, fill in the form, and we lodge it with ASIC. Your Business Name could be registered within 1โ€“3 business days.

๐Ÿท๏ธ Register My Business Name

๐Ÿ”’ SSL Secure ยท Official ASIC Registration ยท Free Resubmission ยท No Hidden Fees

โœ… Don't have an ABN yet?

You need an active ABN before you can register a Business Name. Register for both on the same form โ€” we process the ABN first and then lodge your Business Name automatically.

Register My ABN โ€” $89

๐Ÿ’ฐ Need GST registration too?

Mandatory if your turnover exceeds $75K/year or you drive for Uber, DiDi or any rideshare. Add it to the same form.

Register for GST โ€” $99

ABNora.com.au is a private registered tax agent service (TPB Registration No. 26179243). We are not affiliated with the Australian Government, the ATO, or ASIC. You can also register a Business Name yourself via asic.gov.au.